An initiative of the Center for Cultural Innovation


Photo credit Dawn Celeste Ross.

TONE/Orange Mound

TONE is an organization based in Memphis, Tennessee, whose mission is to elevate Black artists as innovative thought leaders, courageous storytellers, and risk-taking problem solvers through intentional exhibitions, conversations, concerts, and artist development. AmbitioUS is providing a one-year project support grant to TONE to help with the redevelopment of the Orange Mound Tower into a cultural hub for Black Memphis that includes a commercial market space, multifamily housing, performance venues, courtyard, and more. The vacated Orange Mound Tower property is a 10-acre industrial site located on Lamar Avenue, a major thoroughfare. The site consists of a group of buildings once used as a grain operation, including a grain elevator known by neighborhood residents as the “Tower” and is directly adjacent to a rail loading area. The site has been vacant since 2010 and inoperable for 20+ years. Victoria Jones views the Orange Mound Tower as an opportunity to lift a whole community out of poverty while providing what she termed “honorable living conditions.”








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